Managing Your Online Image Across Social Networks

Today, we are launching a new version of Reppler, which adds support for Twitter and LinkedIn, among other things.  But before we get into the details of the new version, let us explain the big picture problem we are addressing.

We recently conducted a survey of 300 professionals who are involved in the hiring process at their company to understand the use of social networks for screening job applicants.  The results of this survey are shown in this infographic:

So what do these results really tell us?  From our perspective, there are three key takeaways:

  1. Whether you like it or not, hirers are using social networks to screen job applicants.  This means it is important to carefully manage your image on these types of sites.
  2. Facebook and Twitter are being used a lot to screen job applicants.  On Facebook and Twitter, we believe hirers are trying to get a more personal view of a candidate, rather than the resume-like view they will see on LinkedIn.
  3. Hirers are looking at the social networking profiles of candidates very early in the process.  This means that job seekers need to have their online act in order before they begin looking for a job.

The bottom line is that it is important for users, whether they are looking for a job or building up their professional reputation, to manage their online image across the different social networks they use.  And this is the big picture problem we are addressing with the new version of Reppler.

The features in the new version of Reppler include:

  • Support for Twitter and LinkedIn – Reppler now supports Twitter and LinkedIn, in addition to the support for Facebook it currently has.
  • Cross-Network Analysis – In addition to monitoring each of these services to provide you feedback on the tone of language used, inappropriate content found, and other potential issues and risks identified, Reppler provides cross-network analysis in a couple areas.  It looks at all of your connections across the social networks you use to inform you on the makeup of your connections.  For example, Reppler will show you how many of your professional connections on LinkedIn are also friends of yours on Facebook.  Reppler also provides a comparison matrix of your profile information on each social network so you can see if there are any inconsistencies in how you are presenting yourself.
  • The Reppler Image Score – Reppler calculates what we call the Reppler Image Score, a measure that takes into account a variety of elements that can affect your online image – the completeness of information in your profiles, the consistency of your information across different social networks, the tone of your content, the appropriateness of your content, the number of people you are connected to, etc.
  • Weekly Updates – Reppler automatically sends you a weekly email that summarizes activity across your social networks that could affect your online image.  This keeps you abreast of any issues and gives you the opportunity to take action before it is too late.

That’s a quick overview of the new version of Reppler.  Now you can effectively manage your online image across the different social networks you use.  Reppler is a free service and you can sign up by going to www.reppler.com.  If you have any feedback or questions, go to our Facebook Page and leave us a message on our Wall.

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120 Responses to Managing Your Online Image Across Social Networks

  1. [...] Employers Screen Job Applicants in Social Networks via blog.reppler.com [...]

  2. [...] But Reppler also asked the job granters the converse: how often social networking profiles contributed to a candidate getting hired. Heartening news: That turned out to be the case for 68% of them. What’s the good stuff that will help you score a job? Here’s a nice graphic, courtesy of Reppler: [...]

  3. [...] But Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  4. [...] But Reppler also asked the job granters the converse: how often social networking profiles contributed to a candidate getting hired. Heartening news: That turned out to be the case for 68% of them. What’s the good stuff that will help you score a job? Here’s a nice graphic, courtesy of Reppler: [...]

  5. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  6. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  7. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  8. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  9. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  10. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  11. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  12. [...] Before we go forward and undo or deactivate your Facebook account, note that Reppler also asked a pursuit granters a converse: how mostly amicable networking profiles contributed to a claimant removing hired. Heartening news: That incited out to be a box for 68% of them. What’s a good things that will assistance we measure a job? Here’s a good graphic, pleasantness of Reppler: [...]

  13. [...] only just started to measure the extent of this potential damage using stats and numbers. A recent study asked 300 hiring managers social networking sites like Facebook, Twitter, and LinkedIn influenced [...]

  14. [...] reputation company Reppler surveyed 300 hiring professionals and found that 91 percent of those companies use social [...]

  15. [...] means that job seekers need to have their online act in order before they begin looking for a job.[reppler] Tweet (function(){var [...]

  16. [...] http://blog.reppler.com/2011/09/27/managing-your-online-image-across-social-networks/ This entry was posted in Uncategorized. Bookmark the permalink. ← Week of October 3, 2011 – Concpt Chem [...]

  17. [...] estudo realizado pela empresa Reppler (que gere a imagem nas redes sociais), junto de 300 profissionais de [...]

  18. [...] deze grafiek bij Forbes die rapporteren over een onderzoek van Reppler bij 300 werkgevers. Eerst en vooral welke informatie zorgt er voor dat je de job niet [...]

  19. [...] una encuesta llevada a cabo por Reppler, en la que participaron 300 profesionales envueltos en el proceso de decidir a quien emplean,  el [...]

  20. [...] una encuesta llevada a cabo por Reppler, en la que participaron 300 profesionales envueltos en el proceso de decidir a quien emplean, el [...]

  21. [...] si darle cierto empleo a determinada persona. Esto lo ha demostrado una consulta realizada por Reppler a 300 empleadores donde un 91% dijo usar las redes sociales como un factor importante en la [...]

  22. [...] to this post on Reppler, an online reputation company, “69% of Hiring Managers Have Rejected Candidates Based on Social [...]

  23. [...] are employers screening job applicants? According to a Reppler study, 91% of employers surveyed are using social networking sites to screen prospective [...]

  24. [...] on my resumé I might have to think about ditching it altogether. A recent survey showed that 91% of employers are now screening candidates on the web, so think twice before you post about your nights out next time - post something about how [...]

  25. [...] una encuesta llevada a cabo por Reppler, en la que participaron 300 profesionales envueltos en el proceso de decidir a quien emplean,  el [...]

  26. [...] estudio e infografía de Reppler con entrevistas estructuradas a más de trescientos profesionales de la selección de candidatos en [...]

  27. [...] estudio e infografía de Reppler con entrevistas estructuradas a más de trescientos profesionales de la selección de candidatos en [...]

  28. [...] Reppler es un servicio de monitoreo de social media para la “imagen personal” de sus usuarios. Yo lo definiria como una herramienta de Personal Branding. Pero hace poco entrevistaron a mas de 300 profesionales de areas de contratacion de talentos para determinar cuando…. [...]

  29. [...] Un estudio e infografía de Reppler con entrevistas estructuradas a más de trescientos profesionales de la selección de candidatos en empresas recogido y comentado en Mashable pone el acento en un tema muchas veces comentado, pero en pocas ocasiones con el suficiente rigor: el uso que las empresas hacen de las diferentes redes sociales en los procesos de selección de personal. [...]

  30. Thank you for this very useful infographic. The detail concerning the different phase of the hiring process – and how candidates are vetted throughout on social media – is extremely valuable information. Too often people get complacent when all is going well in the job search.

  31. [...] more and access the original infographic at Managing Your Online Image Across Social Networks « The Reppler Effect. Share this:TwitterFacebookLinkedInEmailLike this:LikeBe the first to like this post. [...]

  32. [...] includes these data points in an Infographic (click here to review) created in time to plug the latest upgrade of the vendor’s reputation monitoring service, which [...]

  33. [...] l’80% delle aziende USA utilizza i social network per saperne di più sui candidati, mentre un’infografica di Reppler indica che il 69% delle aziende intervistate hanno deciso di non assumere il candidato.I sondaggi [...]

  34. [...] estudio e infografía de Reppler con entrevistas estructuradas a más de trescientos profesionales de la selección de candidatos en [...]

  35. JR Merlan says:

    I love the statistics that you’ve gathered here. Thank you. I’ve also redesigned the infographic because (no offense to your designer) it is ugly.

    http://klucid.com/blogs/recruiters-use-social-networks-screen-candidates-create-your-personal-brand-infographic

  36. [...] Before you go ahead and delete or deactivate your Facebook account, note that Reppler also asked the job granters the converse: how often social networking profiles contributed to a candidate getting hired. Heartening news: That turned out to be the case for 68% of them. What’s the good stuff that will help you score a job? Here’s a nice graphic, courtesy of Reppler: [...]

  37. [...] the social media monitoring company Reppler surveyed 300 professionals involved in recruitment to understand how they used social media when [...]

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  42. [...] acordo com uma pesquisa realizada pela Reppler, uma consultoria especializada em gerenciamento de imagens nas mídias sociais, 69% dos [...]

  43. [...] acordo com uma pesquisa realizada pela Reppler, uma consultoria especializada em gerenciamento de imagens nas mídias sociais, 69% dos [...]

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  46. [...] Las redes sociales en los procesos de selección. Referencia: Managing Your Online Image Across Social Networks. [...]

  47. [...] Paulo – De acordo com pesquisa realizada pela consultoria Reppler, especializada em gerenciamento de imagens nas mídias sociais, [...]

  48. Cora says:

    where was the survey developed? In the UK, USA or ? Thanks a lot for the info

  49. [...] to a survey by startup Reppler, prospective employers may reject you if they find on your social media profiles that you lied [...]

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  53. [...] name. A huge number of employers check Google and social media after receiving applications, and a recent survey claimed that 69 per cent have rejected an applicant based on what they saw on a social…. Your online reputation is crucial in journalism, so the importance of not being compromised by [...]

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